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Dr Pepper forced to give $100K prize to two students competing in a college tuition giveaway contest

Dr Pepper Keurig Dr Pepper SEC

Dr Pepper Classic Drink (Credit: Beata Zawrzel/NurPhoto via Getty Images)

Dr. Pepper gave in to crowd pressure on Saturday, giving two competing students $100,000 for their college tuition—instead of one—following a controversial contest at an SEC game.

During the halftime show at an SEC championship game between Louisiana State University and Georgia, contestants competed for the prize money by throwing footballs into giant soda cans.

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