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Barchart
Barchart
Rich Duprey

Down 47%, Here's Why Intuit Will Survive the SaaS-Pocalypse.

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Recent advancements in artificial intelligence have sent shockwaves through countless industries, sparking widespread fears that core services could soon become obsolete. Nowhere is this panic more pronounced than in the software sector, where an unfolding “SaaS-pocalypse” has erased billions in market value as investors fret over AI’s potential to commoditize everything from productivity tools to enterprise platforms. 

Intuit (INTU) was already experiencing a decline before the late-January wave of AI-driven selling intensified, but the panic accelerated its slide. From its all-time high near $814 last July, INTU stock has plummeted 47% to current levels around $440. Yet this selloff appears overdone—Intuit is not only positioned to survive the SaaS-pocalypse but is also poised to thrive in the AI era.

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