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The Guardian - UK
The Guardian - UK
Business
Julia Kollewe

Domino’s Pizza promises more local deals as food costs fall

Domino Andrew Rennie Euro Euro 2024 McDonald
Domino s Pizza lunch meal deal mini pizza
Domino’s Pizza has national promotions, such as a £4 lunch deal. Photograph: Gary Calton/The Observer

Domino’s Pizza Group has become the latest fast-food company to promise cheaper prices through more promotions, saying it would pass on falling costs to customers in coming months via local deals.

The chain made the announcement as it downgraded its full-year profit outlook after lacklustre orders in the first half of the year, despite receiving a lift from the Euro 2024 football tournament.

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