T-Mobile US Inc. (NASDAQ:TMUS) has teamed with music industry icons Dolly Parton and Miley Cyrus for a new advertising campaign to promote the company’s 5G phones.
What Happened: In a press statement, the Bellevue, Washington-based company said the new campaign is scheduled to debut during the “Big Game” — an obvious reference to Sunday’s Super Bowl LVI. The campaign is centered on what T-Mobile describes as a plea that “no 5G phone should be trapped on a limited 5G network.”
