
Dollar General Corporation (DG), with a market cap of $25.9 billion, is a leading discount retailer in the United States, specializing in low-priced merchandise across a wide range of categories. Based in Goodlettsville, Tennessee, the company caters to budget-conscious consumers with products spanning consumables, seasonal items, home goods, and apparel.
Shares of this discount retailer have significantly underperformed the broader market over the past 52 weeks. DG has declined 28.7% over this time frame, while the broader S&P 500 Index ($SPX) has rallied 19.7%. In 2024, shares of DG are down 13.5%, lagging behind SPX's 12.1% YTD returns.