Today marks the first day of spring in the Northern hemisphere, and many will be thinking about having a good ol' spring clean.
But what if we need to spring clean our creative lives too? What if we're living among the clutter, with things we no longer need? Just as a good spring clean strips things back to what actually matters, the same discipline applies to marketing and brand strategy. Who knows, it may even help you create one of the best rebrands of the 2020s.
