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Los Angeles Times
Los Angeles Times
Business
Brian Contreras

Does Kim Kardashian's SEC fine mark the end of the crypto-celebrity gold rush?

Kim Kardashian just got fined over a million dollars for boosting a cryptocurrency online — but she's not the only celeb with ties to the world of crypto.

For the many other A-listers who've thrown their weight behind cryptocurrencies, crypto companies and nonfungible tokens, or NFTs, Kardashian's $1.26-million settlement with the Securities and Exchange Commission could mark a turning point in how Hollywood's biggest names think about this still relatively unregulated online economy.

"The SEC aims to bring enforcement actions … that will get widespread attention and influence market participants' conduct going forward," said Philip Moustakis, counsel at the law firm Seward & Kissel. "Naturally, an action against Kim Kardashian is ideal for these purposes."

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