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Benzinga
Benzinga
Entertainment
Upwallstreet

Disney Is a Living Proof of a Never-Ending Corporate Fairytale

Once upon a time, last quarter, The Walt Disney Company (NYSE:DIS) managed to beat both top and bottom-line expectations as its theme parks, experiences, and products division saw a revenue boost of 72% after collapsing during the pandemic. But the entertainment giant did more than just recover from a what-could-have-been a lethal blow from the damage caused by COVID-19, it redefined its future and possibly made it even brighter with its streaming star, Disney +. Yesterday Disney announced a renewed offer for a Magical Holiday Experience for the entire family.

With technology advancing at light speed, companies are gaining what-used-to-be unimaginable opportunities to tailor experiences for their customers so it is no surprise that a company that has been warming people’s hearts and sparking their imagination for almost a century will make the most of it. Therefore, a membership program like Amazon.com Inc (NASDAQ:AMZN) and Apple Inc (NASDAQ:AAPL) have in place seems like the logical next step.

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