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TechRadar

Jacob Krol

Disney and OpenAI are set to open the vault to Sora — yet an AI Mickey feels like magic lost

Walt Disney OpenAI Mickey Mouse Deadpool Marvel Darth Vader Minnie Mouse Robert A Iger Stitch Epic Games

Disney OpenAI Sora lead.

This is bold: The Walt Disney Company has struck a three-year licensing agreement with OpenAI, which will allow Sora, the AI video generation tool, to use classic Disney, Marvel, Pixar, and Star Wars characters.

Additionally, Disney’s making a $1 billion equity investment in OpenAI – with the possibility of more – but for a company that’s been strict and intentional with the use of its characters, this is surprising.

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