When you think of the very best scents in the world, the baby smell ring in fairly high on the list. In fact, there have been numerous studies dedicated to figuring out what makes a newborn's scent so enticing. But, what if you could make your baby can smell even better ? That's part of the idea behind the newly relaunched Baby Dior beauty line (a reimagining of the first perfumed Baby Dior line from the 1970s), which has been brought to light in partnership with master perfumer and Dior's Perfume Creation Director Francis Kurkdjian.
"When Cordelia de Castellane, Creative Director for Maison and Baby Dior, and I met upon my arrival in 2021, we shared our creative and artistic vision for the House of DIOR at large. At some point, we found inspiring Christian Dior’s childhood, and we shared the same idea of bringing back to life the discontinued baby care line and scent. Baby Dior was reborn that day," Kurkdjian exclusively told Marie Claire.
