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GoodToKnow
Lifestyle
Ellie Hutchings

Dior launches luxury skincare for babies including a £230 'scented water' - we're not convinced it will take off

A baby wrapped in a towel with cream on its cheeks.

Do babies need a skincare routine? Dior says yes with its new baby beauty line, but people are calling it 'insane'.

Baby skin is famed for being smooth, soft and pleasant smelling, so it's unlikely many parents have considered splashing out on luxury skincare products for their little ones. Especially as newborn skin is so sensitive - for the most part, just gentle baby wash and moisturiser are fine, and even milk spots will eventually go away on their own.

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