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The Economic Times
The Economic Times

Dior beats Chanel to dress Taylor Swift for wedding of the decade

In a coup for Parisian fashion house Christian Dior, both Taylor Swift and Travis Kelce ​wore Haute Couture designs by creative director ​Jonathan Anderson for their wedding in New York, handing the label an edge in ​its intensifying rivalry with Chanel for fashion's most coveted celebrity endorsements.

While no photographs have yet emerged from the tightly controlled Madison Square Garden celebration, designing Swift's gown - no doubt the biggest bridal commission of the decade - is a big win for 41-year-old Anderson, eager to prove ‌himself just a ⁠year into ⁠his role leading the French luxury house.

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