Diageo’s new chief executive has unveiled plans to nearly double Guinness production while hacking back a “significant” proportion of its 30,000-strong workforce, in a strategic overhaul worthy of his nickname, “Drastic” Dave Lewis.
Shares in Diageo bounced on Thursday, as the former Tesco boss faced down the first big test of his initial half-year in the job, after being parachuted in last November to revive the flagging fortunes of the UK-based drinks company.