While some Scots would use artificial intelligence (AI) to support everyday tasks, 82% have concerns or challenges that prevent them from using it.
The KPMG survey found that one of the biggest barriers to AI adoption amongst Scottish consumers is that they prefer interacting with a human (47%).
Across the UK, more than half of the 55 to 64 and the over 65 age groups said they wouldn’t use AI because they prefer to interact with a human. However, this dropped to less than a third for consumers aged 18 to 24.
