For a film that arrived wrapped in online mockery and political memes, Melania has managed an outcome few documentaries achieve: a strong theatrical debut.
The Amazon-backed documentary centred on First Lady Melania Trump is projected to earn around $8 million in its opening weekend in the US and Canada, marking the strongest opening for a non-concert documentary in over a decade. The figure is significantly higher than early projections and places the film well ahead of typical releases in the genre.
