
Cord cutting has reached record levels as more viewers decide that on-demand streaming video is what they want to spend their time and money on. Pundits have been warning of the death of “traditional TV” (aka cable, broadcast and satellite) for years.
And yet, as was proven by last night’s disastrous Twitter experience when Florida Governor Ron DeSantis tried to break with tradition and announce his candidacy for President on a little known and little used audio platform, sometimes traditional TV is the only way to go.