The hosiery town of Tiruppur, which is also known for production of flags and banners, is seeing a surge in demand this year for the Indian flag because of the Har Ghar Tiranga campaign to mark 75th year of Independence.
“If we were selling 1,000 flags during this season, the demand now is for one lakh,” says one of the flag makers in Tiruppur.
Every year, only schools, colleges, and government offices will hoist the flag for Independence day. This year, with the call to hoist flags in every house, the demand has shot up, he says.