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Kiplinger
Kiplinger
Business
Ben Sullivan, CFA®, CFP®

Debunking Three Myths About Defined Outcome ETFs (aka Buffered ETFs)

ETF Kiplinger SEC
ETF spelled out in digital blocks.

The defined outcome exchange-traded fund (ETF) market has exploded in recent years, with assets growing from virtually nothing a decade ago to more than $70 billion today.

But despite their growing popularity, this investment category remains widely misunderstood by both advisers and investors.

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