
Was my generation too polite to make big signs, hold them up at football matches and unflinchingly ask footballers: ‘CAN I HAVE YOUR SHIRT’? Or were we just not as enterprising as ‘Generation Alpha’, the latest cohort off society’s conveyor belt.
This young group have hacked a route to money-can’t-buy matchworn shirts. Up and down the country, and across Europe, cardboard signs are yielding some of the most coveted memorabilia in the game. Some clubs like Ajax have taken the step of banning supporters from bringing them into the stadium.