A new overview report on U.S. streaming (OTT) and pay TV trends highlights continued but slowing growth in streaming revenue, in an analysis of 50-plus providers (80 services) led by Netflix, Disney (including Hulu), Warner Bros. Discovery and Amazon.
Convergence Research puts out yearly reports called The Battle for the American Couch Potato (here's our look at last year's highlights). This report said programmers and independents will continue to essentially split U.S. OTT access (subscriber) revenue. In 2022, U.S. OTT access revenue grew 26% to $49.6 billion, with a forecast of 21% growth in 2023 and a 13% bump in 2025.
