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Evening Standard
Evening Standard
Business
Simon Hunt

Cudos: The tech firm that will pay to borrow your PlayStation

Matt Hawkins PlayStation Dropbox

Cudos CEO Matt Hawkins

(Picture: Cudos CEO Matt Hawkins)

When times are tough, many people turn to pawnbrokers, handing over prized possessions in exchange for cash. Last week, the UK’s largest chain of pawnbrokers, H&T, reported a 43% jump in profits — and it plans to open more stores in the coming months.

But new technology could offer cash-strapped Britons an alternative to surrendering their laptop, tablet or PlayStation to a man in a shop. The founder of one tech firm is offering to pay you to keep them at home.

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