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Benzinga
Benzinga
Business
Shiv Juneja

Crypto Firms Scale Down Spending On Sports Marketing, Amidst Recent Market Crash

Following the recent crypto market crash, major cryptocurrency companies have started preserving funds by reducing marketing costs.

What Happened: Coinbase (NASDAQ:COIN), Crypto.com (CRYPTO: CRO) and FTX (CRYPTO: FTT) have experienced major capital outflow following the recent market crash. According to Cryptonews, these firms subsequently scaled back expenditures on sports advertising and cut back on hiring.

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