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Total Film
Total Film
Entertainment
Bradley Russell

Crunchyroll's CEO admits the competition from Netflix and Amazon is "aggressive" but remains "confident" in attracting anime viewers: "This is not just one genre for us, this is the entire thing"

Crunchyroll Netflix Amazon Rahul Purini Disney Plus Prime Video
Chainsaw Man.

The anime battleground has never been fiercer. Crunchyroll, once the predominant top dog of the industry, is being rivaled by the likes of Netflix and Amazon, with each bolstered by financial backing, fearsome reputations, and their own set of exclusives – including Dan Da Dan on Netflix, The Ghost in the Shell on Prime Video, and Bleach on Disney Plus.

But Crunchyroll CEO and president Rahul Purini remains assured that, even in a crowded marketplace, the anime streamer is offering the biggest and best options for viewers.

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