
The call for the world to ‘build back better’ became a sort of mantra throughout the pandemic, so much so that US President Joe Biden, the UK government and the G7 all latched on to the phrase to set out their plans for recovery. Now, with cruises back up and running, demand surpassing pre-pandemic levels in some cases and many lines relaxing the need for testing or vaccination (depending on the duration and destinations visited), is it a case of business as usual or have things really changed for the better?