Cruise tourism not only connects destinations, but also boosts the local economy and employment. This is the main conclusion of the latest "Cruising for Impact" report, presented by the World Travel and Tourism Council (WTTC), which highlights that for every 20 cruise passengers, one full-time job is generated worldwide.
The study highlights the industry's role as a driver of development in coastal and port destinations, where the flow of travellers translates directly into job opportunities and economic growth. In total, the industry generated 1.8 million jobs in 2024, of which almost 80% were created on land, confirming its strong impact on local economies.
