Cruise LLC is starting to offer members of the public rides on San Francisco streets, Interim CEO and Co-Founder Kyle Vogt said in a blog post Tuesday.
Cruise, which General Motors Co. has a majority stake in, has opened a sign-up page for consumers to try a driverless service that is currently free.
"We're starting with a small number of users and will ramp up as we make more cars available, so sign up now to lock in an early spot," Vogt wrote in the post.
