Once upon a time, it was mainly graphic designers and visual artists who spent their days dabbling with filters, fonts, logos and image-editing tools. Today, many of us have become pretty adept at producing and editing our own visual content – from intuitively cropping and filtering photos on the go to wheeling out cinema-worthy Instagram reels, slick TikTok transitions, or eye-catching flyers and posters. And all in a matter of minutes with just a few clicks or swipes.
We might not even notice just how sophisticated we’re being because we’ve become so accustomed to communicating visually – instinctively dropping images, emojis, gifs and memes into our digital conversations and stepping up how we present our lives and work online.
AI-assisted design tools – from background removers, image expanders and text-to-image generators – take things even further. Used in combination with other tools, they effectively allow us to “imagine” an image on to a screen, and have become an invaluable part of intuitive content software and apps such as Adobe Express, which allows you to create designs easily and for free. They’re an easy way to embrace the new world of generative AI, helping you navigate commercial and copyright issues while seamlessly incorporating these new visual super skills into your existing work and images.