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Daniela Perez

Cracker Jack Adds New ‘Cracker Jill’ Line to Celebrate Women in Sports

Normani America FritoLay

Buy me some peanuts and Cracker Jill.

That’s right; Frito-Lay announced Tuesday that America’s favorite baseball snack, Cracker Jack, will have a new counterpart: Cracker Jill. The company said Cracker Jill will honor and support women’s impact within sports, and will be packaged in special-edition bags that will be available at the start of MLB season in ballparks across the United States.

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