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R. Thomas Umstead

Cowboys-Bills Rout Puts Fox on Top: The Week in Sports Ratings (Dec. 11-17)

Stefon Diggs #14 of the Buffalo Bills runs with the ball after a catch as Stephon Gilmore #21 of the Dallas Cowboys defends during the first half at Highmark Stadium on December 17, 2023 in Orchard Park, New York.

Fox’s December 17 Dallas Cowboys-Buffalo Bills NFL telecast drew the most viewers for live TV sports events last week as the league winds down its regular season schedule. 

The game, won by the Bills over the Cowboys 31-10, averaged 26.33 million viewers for the week of December 11-17, easily beating Fox’s early window slate of Week 15 matchups, which averaged 16.43 million viewers, according to Nielsen numbers published by SportsMedia Watch.

NBC’s Baltimore Ravens-Jacksonville Jaguars Sunday Night Football telecast averaged 16.31 million viewers to finish third for the week. The most watched college football game of the week was ABC’s December 16 UCLA-Boise State LA Bowl telecast, which drew 2.38 million viewers.

The non-football ratings chart was led by CBS’s December 16 North Carolina-Kentucky men’s college basketball game, which drew 2.39 million viewers. Other highlights include Univision’s Liga MX Apertura Finals soccer broadcast, which averaged 2.21 million viewers; and ABC’s December 17 Texas-Nebraska NCAA Women’s Volleyball Championship game, which drew a record 1.69 million viewers for the sport, according to SportsMedia Watch.

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