On 14 June 1995, the Nashville singer Ty Herndon was riding high with a No 1 single on the country charts and an album hurtling towards gold status when he was arrested on charges that could have killed his career in an instant. At 10am, he pulled into a gas station in Texas, right across the street from a park well-known for gay cruising and hookups. Amped by a hit of meth amphetamine, Herndon strolled into a glade where he soon met a guy he later described as “movie-star handsome”. The stranger began stroking his own crotch, then reached for Herndon’s. But when the singer unzipped his fly, the man, an undercover cop, said, “This ain’t your day, cowboy,” leading to the star’s arrest on charges from drug possession to indecent exposure.
While news of the incident traveled fast – aided in no small part by the police alerting the media – Herndon’s record company swung into parallel action. They cooked up a massive PR strategy that painted the singer as victim of drug use while feeding the media a series of lies to explain away the sex. “The drugs could be forgiven,” Herndon says during a Zoom interview the other day from his Nashville home. “Being gay definitely could not.”
