With its Stetsons, pick-up trucks and lyrical sob stories set in lonely bars, country music is one of America’s quintessential genres. But give or take a Shania Twain or a Dolly Parton, it has rarely made a dent in the UK charts. Until recently.
Between 2020 and 2022, streaming of country stars rose by almost 50 per cent in the UK, according to data released by the Country Music Association – and its rise in popularity has continued ever since.
