Scrolling Instagram or TikTok, it’s easy to assume that our social lives are back on track. With pandemic restrictions in the rearview, workplaces increasing contact time and the perpetual highlights reel of social media, young people have never looked more socially fulfilled. But the reality is that Gen Z and Millennials are feeling less connected than ever. A report by The Campaign to End Loneliness, published in April, found that people in two younger age groups – 16-29 and 30-49 – were more than twice as likely to report feeling lonely “often or always” than those aged over 70 (9.7 per cent and 8.2 per cent respectively, compared to 3.7 per cent of older people).
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