
Americans love their coffee. In 2024, the coffee market in the United States was valued at $67.6 billion. By 2030, that figure is forecasted to hit $93.2 billion, representing annual growth of 5.2%. Americans drink so much coffee that, by total revenue, they account for more than 25% of the global market.
Relative newcomer Dutch Bros (NYSE: BROS), which went public in September 2021, is stirring up that scene as it continues its eastward expansion.