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Creative Bloq
Creative Bloq
Technology
Joe Foley

Could a sleek rebrand make Tezza the trendiest photo app for social media?

Tezza app rebrand.

Tezza isn't exactly a household name, but the influencer and entrepreneur Tessa Barton's photo editing app has gained something a cult following among those who want their Instagram snaps to have that fashionable vintage look. Now the brand is hoping to expand with a rebrand that aims to match the coolness of the photos its users create.

The brand's also venturing into other areas, including merchandise, like phone cases, collage kits, and, somewhat strangely, candles. It seems Tezza no longer wants to be just a fashionable photo app. It wants to be a fashion brand.

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