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The Guardian - UK
The Guardian - UK
World
Pjotr Sauer

Cosmopolitan no more: Russians feel sting of cultural and economic rift

A closed shop in Moscow.
A closed shop in Moscow, where there has been an exodus of companies since the invasion of Ukraine. Photograph: Yuri Kochetkov/EPA

A trip to the mall in Russia is a different experience today than it was just a few short months ago.

“When I had my first child, there was all this choice. Mothercare, Zara, you name it,” said Evgenia Marsheva, a 33-year-old architect. But when she went shopping in Moscow this month for her newborn, many of those large retail brands had been shuttered.

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