Bruce Ogilvie, chairman of Alliance Entertainment, has to balance investments in technology, eyeing rising costs like wages and freight expenses while not having many obvious sources of increased revenue.
Alliance Entertainment distributes movies, music, video games, and collectibles for big suppliers like Microsoft, Lego, and Nintendo, sold to big-box retailers like Walmart, Target, and Best Buy. The company generates a little over $1 billion in revenue annually, which makes it a category leader in a physical media market worth only $10 billion.
“We’re in a declining industry,” says Ogilvie. “Because we are a distributor, we have to control our costs.”
Alliance is just one of many companies wrestling with a range of disruptive forces, from AI to inflation to geopolitical tensions. Leaders from a range of businesses came together to discuss the shifting landscape at a Fortune virtual conversation with other C-Suite executives, hosted with global consulting firm BCG.
