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Fortune
Fortune
Scott M. Curran

Corporate America’s anti-woke retreat is reaching its limits

backlash (Credit: Getty Images)

Much of corporate America has spent the past 18 months second-guessing and editing itself.

Many diversity programs were renamed or eliminated entirely. Sustainability language quickly disappeared from corporate communications. Executives became considerably more careful about advancing or even discussing different social impact issues. Under intense political, legal, and regulatory pressure from the Trump administration and conservative activists, companies reconsidered once-celebrated social impact policies and practices.

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