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Birmingham Post
Birmingham Post
Business
Andrew Arthur

Cornwall business tackling fast fashion crisis raises £1m to expand

A Cornish business looking to reduce the carbon and landfill footprint of the fashion industry is set to expand its workforce after securing £1m in its latest funding round.

Founded by Lulu O’Connor in 2017, Clothes Doctor produces a range of plant and mineral-based detergents designed to help customers prolong the life of garments made from silk, cashmere, wool and other fabrics.

The Truro-based firm has said its environmentally-minded products are one of few currently on the market which do not use palm oil or plastic.

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