Over the next two years the Skegness seafront will be changing as plans for a controversial new Travelodge and Starbucks complex were approved. Despite some objections and one resident dubbing the project a "concrete monstrosity", the new hotel and drive-thru coffee shop will be built on the site of a former crazy golf site on South Parade that has remained empty for five years.
Councillors were told the plans would contribute £2.6m into the area's economy each year. Despite there being written objections from hoteliers over losing their sea view, none spoke during the East Lindsey District Council planning meeting.
Concerns were also raised about the height of the five-storey hotel, as it would be around 5m taller than the existing buildings in the area due to the hotel's restaurant and bar on the top floor reports Lincolnshire Live. Daren Burney, of The Burned Group, told the committee: "Despite the current economic climate, we are fully committed to these plans, which will be ready by summer 2024.