Mixed Martial Arts (MMA) star, Conor McGregor has suffered a knockout blow in his plans to cash in on his brand across the EU in an effective ‘rematch’ with a Dutch firm.
This follows an EU agency upholding the objections of Holland based firm McGregor IP B.V. against the Dubliner's company, McGregor Sports and Entertainment Ltd's (MSEL's) application to register 'Conor McGregor' as a trademark for the sale of clothing, footwear and sportswear across the EU.
The Dutch firm designs, manufactures, distributes and sells mainly apparel and accessories under the McGREGOR brand.
