
It seems like a long time ago now that everyone was talking about cutting the cable. The plan was to ditch the cable contracts that so many people paid for yet found themselves only watching a small portion of the content that was available. The reality was that we all had hundreds of channels with countless shows, movies, and documentaries available. But how many did we actually watch?
The idea, then, was to ditch all of that and then only pay for what we actually wanted to watch. The growth of streaming, fast internet connections, and the many different sources of content provided an option for people who wanted something different. But after a few years of streaming eating the lunch of traditional cable companies, those same cable companies are coming back with a vengeance — and they're using the same model we all tried to escape not so long ago.