New Delhi, Leading oral care products maker Colgate-Palmolive (India) Ltd is sharpening its focus on rural market expansion, science-led innovation and digital transformation as it looks to accelerate growth and strengthen market leadership over the next few years, its Managing Director and CEO Prabha Narasimhan said.
Digital agility remains central to the company's strategy, with increased use of data analytics and artificial intelligence to strengthen its value chain, spanning demand forecasting to consumer engagement, Narasimhan said in the annual report.