
When thinking of high-flying, must-own assets in a roaring bull market, few would immediately turn their attention to Colgate-Palmolive (CL). Known for its everyday essentials, it’s more akin to the comforting background hum of a portfolio than its headline act.
Indeed, Colgate’s primary allure has always been its dependability. Everyone needs toothpaste. Many will reach for a Colgate product when doing their shopping, making it a staple in both households and many investment portfolios.