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Benzinga
Benzinga
Business
Vandana Singh

Colgate Agrees To Show Safe Toothpaste Amounts For Kids After Legal Pressure

Colgate Ken Paxton CL ColgatePalmolive
Pasir,Puteh,,Kelantan.,Malaysia,-,January,14,2021:,Minion,Colgate

Attorney General Ken Paxton has reached an agreement with Colgate-Palmolive Company (NYSE:CL), addressing concerns over misleading toothpaste packaging and advertising aimed at children.

The agreement announced on Monday requires the company to update its marketing for fluoride toothpaste products intended for kids under six, ensuring that images on packaging and promotions show only a "pea-sized" amount of toothpaste.

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