The second entry to Coca-Cola’s Creations project arrives in the form “Coca-Cola Zero Sugar Byte.” — a drink that’s supposed to evoke the gaming experience by “bringing the flavor of pixels to life.” Byte comes packaged in a retro-looking can reminiscent of an arcade game from Atari.
It will release first within the world of Fortnite in its own world called Pixel Point. For the next month, you’ll only be able to enjoy the drink virtually before it hits the real-world on May 2, where twin packs of 12.5-oz cans will be available to order online.
