
Starbucks has officially brought its viral secret menu drinks into the spotlight with a new in-app feature available across the UK and US from 14 July 2025. Located under the mobile app's hidden 'Offers' tab, the update allows customers to easily order four previously unofficial drinks.
In addition, Starbucks is inviting both customers and employees to enter a limited-time drink contest, with a grand prize of $25,000 (about £18,614) up for grabs. Entries can be submitted through the app, using only ingredients available in-store.