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The Economic Times
The Economic Times
National

Coca-Cola unveils new global look, rolls out across 200+ markets

CocaCola

Coca-Cola has launched a new global visual identity system, the company said in a statement, as part of a push for greater brand consistency across more than 200 markets.

The refreshed system is built around the principle of making every Coca-Cola execution "unmistakably Coca-Cola," the company said. The rollout has begun across Latin America, Europe, the Middle East and Asia.

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