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Fortune
Fortune
Massimo Marioni

Coca-Cola earnings pop but CEO says Trump aluminum tariffs could spark plastic surge

James Quincey, chief executive officer of Coca-Cola (Credit: Stefan Wermuth/Bloomberg via Getty Images)
  • Coca-Cola reports strong Q4 2024 results with 6% revenue growth to $11.5 billion, but potential challenges from aluminum tariffs could lead to increased plastic bottle usage, potentially impacting the company's scaled-back sustainability goals.

Coca-Cola is considering increasing its use of plastic bottles in the U.S. if President Donald Trump's new aluminum tariffs drive up the cost of cans, potentially setting back the beverage giant's sustainability efforts.

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