Arlie Russell Hochschild has spent decades studying the relationships between work, identity and emotion. The sociologist has a knack for coining terms that gain social currency – including “emotional labor”, in 1983, to describe the need for certain professionals, like flight attendants and bill collectors, to manage their emotions, and “the second shift”, in 1989, to describe women’s household labor.
Her new book, Stolen Pride: Loss, Shame, and the Rise of the Right, explores what Hochschild calls the “pride paradox”: because conservative Americans value personal responsibility, they feel proud when they do well, and blame themselves when they don’t. Yet, her thinking continues, conservative regions often have worse economies and fewer opportunities than so-called blue states, so people feel ashamed of circumstances that aren’t really their fault.
