Fall 2025's bag trends were always going to appeal to Elle Fanning. Her appreciation for a '60s-inspired padlock bag or a demure tea-length dress didn't just start when she and stylist Samantha McMillen began collaborating for the red carpet. It's an obsession that stretches back to her earliest fashion memories. "As a kid I always loved old-fashioned, vintage-inspired looks," she tells Marie Claire.
Now, she's channeling her lifelong appreciation for throwback pieces in Coach's Fall 2025 campaign. In a video directed by Jovan Todorović, Fanning stars as a young woman who finds inspiration in an encounter with a childhood version of herself—and a shared pursuit for a new Tabby bag. Accompanying photographs by Elaine Constantine find Fanning swinging through trees and frolicking with youthful abandon, all with fall's best bag styles in tow: a suede update to the viral Brooklyn bag here, a retro bucket bag with an elongated strap there.
